Who
Pacific Energy Company
Pacific Energy is a San Luis Obispo-based solar energy contractor. BCA's job was to educate local residents and businesses about the benefits of solar energy.
Strategy
We helped develop a series of educational seminars, and used them as point of entry for new sales. We also Invited garnered significant press by inviting the local media to observe an actual residential installation.
Results
The most recent seminar attracted three times the maximum occupancy. Several large accounts have been signed. Awareness is up. And PEC continues to make inroads against much larger competitors.
