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Cows are in at the Inn: Madonna Inn to host CowParade launch

Opening weekend events include artist & sponsor reception, 101-Cow Roundup

San Luis Obispo, CA – Madonna Inn is the latest sponsor to join the CowParade SLO County Herd, pledging support for three beautiful bovines and offering its event space for September’s opening weekend festivities.

 

Phyllis Madonna

Phyllis Madonna poses with a CowParade cow during a promotional photo shoot at Madonna Inn.

Before all 101 fiberglass cows – magically transformed by local artists – are put out to pasture in public spaces throughout SLO County, event staff will roundup the herd for an exhibit launch at Madonna Meadows. Artists and sponsors will have the first chance to view all 101 cows at a VIP reception Friday, September 16. The public is invited to witness the display and even see one sponsor’s cow live-painted on Saturday, September 17 from 10 a.m. – 6 p.m. Food trucks, beer and wine for sale, live music, and the Harmony Town Ice Cream Truck will be on hand for this one-time chance to see all the cows in one place.

 

The following week, 101 colorful cows will be placed to be seen “grazing” in public places throughout the county. Sponsored by local businesses, organizations and individuals, the herd will become the talk of the town – seen by an estimated 500,000 visitors and residents – before the entire stock is roped in and driven to a gala charity auction in May 2017.

 

Auction proceeds benefit The Land Conservancy of SLO County, ARTS Obispo, and the California Mid-State Fair Heritage Foundation, along with sponsor designated charities of their choice. Proceeds from Madonna Inn’s cows will benefit the Cuesta College Rodeo Club and Women’s Shelter of SLO.

 

“We’re thrilled to be among the famous destinations who have hosted CowParade, and we felt Madonna Inn just had to be part of it,” said Clint Pearce, Madonna Enterprise President. “The combination of art and agricultural education makes this exhibit a perfect fit for SLO County and for Madonna Inn.”

 

In addition to sponsorship, Madonna Inn matriarch Phyllis Madonna showed her supported for CowParade SLO County early on by displaying her singing chops in one of several local “celebrity” videos promoting the event. Watch the videos here.

 

After the first CowParade launched in Chicago in 1999, CowParade events have been held in 79 cities worldwide, including London, Tokyo, Mexico City and Milan. Auction proceeds since 1999 now total more than $30 million.

 

Check out more about CowParade SLO at http://www.cowparadeslo.com. Limited cow sponsorships are still available. Please contact Heather Hellman at heather@cowparadeslo.com.

 

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Snapchat: Advertising to Millennials

By: Jessica Bohon

By: Jessica Bohon

What is Snapchat? Snapchat is one of the fastest growing social media platforms targeted toward millennials. With this photo-sharing service, the photos you send disappear seconds after they are opened. Once they disappear, users can no longer access them. The app is popular with this generation because we have learned from our parents, siblings, and teachers to be cautious with what you post online – it will come back to haunt you. There was a need for a real time application that users wouldn’t be apprehensive about posting freely. Evan Spiegel filled this void with Snapchat.

Quick Snapchat Facts:

- 7+ Billion video views per day on Snapchat

- 100 Million active Snapchatters daily

- Target Market: 13-34 year olds (millennials)

- 60% of U.S. 13-34 Smartphone Users are Snapchatters

How Has It Evolved? After starting as a simple photo-messaging app, Snapchat has grown into a versatile tool for marketing, advertising, sharing, and community connecting. While it began as a temporary visual messaging application, it became a viable social media platform when the “My Story” component was implemented, allowing users to compile snaps in a chronological storylines that are accessible for 24 hours. Originally, Snapchat was not useful for marketers because there was no way to measure engagement nor a way to have two-way interaction with consumers. Recent additions and updates have provided Live Stories and a Discovery section, which make it easy for users to keep up with what is happening in their community and other areas of interest. 

Aspects & Uses:

DT slo filter- Chatting: capability to chat with another individuals (Messages disappear just like the photos). slo pismo geofilter

- SnapCash: send and receive money through Snapchat instantaneously (password protected).

- Geo-Filters (local): user created geo-tags that represent original artwork to represent that geographic location in the community.

- Sponsored Geo-Filters: filters that advertise for companies or events.

- “Selfie Filters”: generic, animated filters for users to send to others.

- Live/Discover Stories: community and special event stories that all can see, and those within the community can contribute to.blog snapchat Tips on Using Snapchat to Promote your Business: blog snapcode

- Advertise your Snapcode on alternative social media platforms as well as print and web advertisements.

- Create a Geo-Filter in your area that represents your company.

- Utilize the Live Stories feature to promote events.

- Update your “My Story” feed consistently.

- Check back to analyze views and screenshots.

- Check and respond if any followers directly chat-responded to a Story piece.

- Use Snapchat to become more involved with the events and people within the surrounding communities.

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SESLOC joins Founders Circle of Cal Poly’s Center for Innovation and Entrepreneurship

San Luis Obispo, CA – SESLOC Federal Credit Union has teamed up with future business leaders as the first business sponsor of Cal Poly’s Center for Innovation and Entrepreneurship (CIE). Cal Poly’s CIE is a learn-by-doing experience where students get the tools to develop the skills and cultivate the mindset of an entrepreneur. SESLOC joins the Founders Circle Sponsorship level with a $25,000 contribution to the center.

 

“SESLOC has been part of this community since 1942, committed to our educational roots, and this opportunity is in great synergy with our Cal Poly legacy,” said SESLOC President and CEO, Geri LaChance. “We are honored to partner with a program that fosters support for bright, energetic learners.”

 

Cal Poly’s CIE prepares students to become leaders and career ready entrepreneurs. As part of CIE, students are expected to generate innovative solutions to real-world problems, research promising technologies and develop viable business plans. It’s a unique mix of education, business and government working together to stimulate entrepreneurial activity at Cal Poly and within the local community.

 

“We’re very pleased to have SESLOC involved. This is an exciting partnership for our organizations that will benefit our community greatly,” said CIE Director of Development Cory Karpin.

 

“We’re a nonprofit that relies on the support of many to offer the next generation of founders and innovators the tools and resources they need to be successful,” said CIE Communications Manager Candice Conti. “SESLOC’s contribution is invaluable to the students who depend on CIE for financial and technical service support.”

 

SESLOC is federally insured by the National Credit Union Administration.

 

SESLOC Federal Credit Union, with over 42,000 members, 130 employees and assets of $700 million, has been serving members since 1942. It is a full-service financial institution that currently has branch locations in San Luis Obispo, Paso Robles, Arroyo Grande, Atascadero and a new location in Santa Maria opening February 1, 2016.
For more information on SESLOC, visit
www.sesloc.org.

 

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Santa Maria classroom awarded grant to help pay for Chromebook computers

Santa Maria, CA – Students in one Santa Maria classroom will soon have access to additional Chromebook computers thanks to a $1,000 Education Grant from SESLOC Federal Credit Union. Teacher Rachel Itzstein of Arellanes Junior High School applied for the grant, saying the computers will allow students to work collaboratively on digital projects.

 

“I have seen the spark in my students when they are collaborating on a project,” said Itzstein. “Their creativity comes alive and they begin to talk about what they’re learning.”

 

Arellanes Junior High serves 600 7th and 8th graders. Students come from a suburban farming community where they often face serious economic challenges. Yet Itzstein added that the junior high has the second highest attendance rate of all 20 schools in the Santa Maria Bonita School District.

 

“You cannot put a price on watching students excited to learn and collaborate. You cannot put a price on feeling optimistic about our future.  All of these things happen when the students have consistent access to technology,” she said.

 

Since the inception of SESLOC’s Education Grant program a little over two years ago, the credit union has awarded 41 grants totaling $18,000 for classroom projects.

 

“SESLOC has expanded its field of membership to include northern Santa Barbara County, and we’re pleased to award the first education grant in Santa Maria,” said SESLOC CEO Geri Lachance. SESLOC will open a new branch in Santa Maria at 2506 South Broadway in January 2016, making local schools eligible to apply for an Education Grant.

 

To learn more about SESLOC’s Education Grants, visit https://www.sesloc.org/member-resources/education-grants.

 

SESLOC is federally insured by the National Credit Union Administration.

 

SESLOC Federal Credit Union, with 38,000 members, 126 employees and assets of $650 million, has been serving people in San Luis Obispo County since 1942. It is a full-service financial institution that currently has branch locations in San Luis Obispo, Paso Robles, Arroyo Grande and Atascadero. For more information on SESLOC, visit www.sesloc.org.

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SESLOC promotions include chief operating officer, controller

San Luis Obispo, CA – SESLOC Federal Credit Union started 2016 with a new chief operating officer and a new controller, and both roles have been filled by familiar faces. Kelli Fite, former Senior Vice President and Marketing Manager for SESLOC, has been promoted to Senior Vice President and Chief Operating Officer. Felipe Castaneda, former SESLOC financial analyst, has been promoted to Controller.

 

Over the past year and a half, Fite actively influenced a more cohesive operations team focused on service improvements for members. Improvements include adding residential mortgage lending in each branch and implementing a comprehensive and personal welcome and onboarding process to new members. “Kelli has a strong view of what constitutes service excellence from her marketing background,” said SESLOC President and CEO Geri LaChance. “She is operationalizing that at SESLOC in streamlined service, while retaining the personalized credit union touch,” said LaChance. Fite will still oversee operations and marketing in her expanded role.

 

“Felipe has been a significant and vital resource to SESLOC, reaching out across departments to assist in implementing process improvements that benefit credit union efficiency,” said LaChance. In addition to financial analysis and reporting, Castaneda oversees a nearly $300 million investment portfolio.

 

“Kelli and Felipe are talented and energetic leaders, dedicated to the cooperative credit union philosophy,” said LaChance. They join a seasoned management team that share our value of making a positive impact with members and our community.”

 

SESLOC is federally insured by the National Credit Union Administration.

 

SESLOC Federal Credit Union, with over 40,000 members, 130 employees and assets of $700 million, has been serving members in San Luis Obispo County since 1942. It is a full-service financial institution that currently has branch locations in San Luis Obispo, Paso Robles, Arroyo Grande and Atascadero, and a new location in Santa Maria opens February 1. For more information on SESLOC, visit www.sesloc.org.

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SESLOC Paso Robles branch relocates into larger, more convenient space

Paso Robles, CA – SESLOC Federal Credit Union members will have access to drive-thru tellers, expanded member services, and more parking when the Paso Robles location relocates from Spring Street to Golden Hill Road January 25, 2016.

 

The new location at 705 Golden Hill Road was previously occupied by Rabobank. At 5,000 square feet, the space is more than double the size of the current location at 1245 Spring Street.

 

“We want to offer convenience to our growing membership, and this new location offers easier access to the branch from Golden Hill Road and Creston Road with more parking and two drive-thru lanes,” said SESLOC President and CEO Geri LaChance. “We believe members will find it easier to conduct their business with SESLOC, and we will have real estate and wealth management offices in this new location.”

 

The new Golden Hill branch will be open Monday through Thursday from 9 a.m. to 5 p.m. and Friday from 9 a.m. to 6 p.m. The two drive-thru lanes will also be open during those hours.

 

SESLOC is federally insured by the National Credit Union Administration.

 

SESLOC Federal Credit Union, with 42,080 members, 130 employees and assets of $700 million, has been serving members in San Luis Obispo County since 1942. It is a full-service financial institution that currently has branch locations in San Luis Obispo, Paso Robles, Arroyo Grande and Atascadero, and a new location in Santa Maria opens February 1. For more information on SESLOC, visit www.sesloc.org.

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The Three Rs: Reading, Writing & Arithmetic – all part of Algebra I in STEAM classroom

Students at MBHS are using 21st century technology, communication skills in math lessons 

The “Expedition Algebra” artwork in Aimee Burrus’ Morro Bay High School classroom helps pave the journey for her Algebra I students. “Math doesn’t have to be boring,” said Burrus. “My students learn the skills of algebra while ‘climbing’ the nine Morros of San Luis Obispo County. Along the way, they also learn about the natural beauty of their surroundings and the Central Coast.”

Gone are the days where students may have excelled in reading, but not in math. Today, Burrus uses technology and communication lessons to help her students succeed in all areas of education.

It looks like this:

- Students check out a Google Chromebook as soon as they arrive to class, then take their seats at group tables designed for collaboration.
- With the help of Google Classroom, Burrus assigns lessons through her website, complete with video tutorials and example problems.
- Each student’s personal website allows them to access lessons, work on assignments, collaborate with other students, and communicate with Burrus.
- Burrus makes loops around the classroom to check in on progress and give more personal lessons if needed. If more than one group is struggling on an assignment, she’ll bring the class back together for another lesson.
- To finalize each lesson, students take “selfies” with their assignment and turn it in digitally through their website.

Google Classroom is a free suite of tools to help teachers create and collect assignments. It’s been available to teachers worldwide since August of last year, which timed almost perfectly with the

san luis coastal unified school district

Students work in clusters to solve math problems, then submit their work through personal websites.

district’s decision to fund the STEAM (science, technology, engineering, arts, and math) program at Los Osos Middle School. Google Classroom allows Burrus and other teachers to organize the learning experience in a way that is relevant to 21st century students. And it allows the students to work remotely and in real-time with their classmates.

“Some students love math, and some have struggled with math from a young age,” she said. “My goal is to create a learning environment in my classroom that allows students to reach their full potential.”

Burrus helped launch the STEAM program for 6th graders at Los Osos Middle School in 2013-14. The program aims to get students more engaged, while giving them the tools and critical thinking skills to succeed in a rapidly changing, technology-driven world.

The district continues to fund the program for the now 7th and 8th grade students, and is slowly rolling the model into Morro Bay High School classrooms.

Burrus taught at several San Luis Coastal campuses before moving to Morro Bay High School to teach Algebra I this year. She was named San Luis Obispo County Teacher of the Year in 2015.

To read more Class Notes features, visit Superintendent Dr. Eric Prater’s blog here. 

The Class Notes above can be downloaded as a PDF here. 

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United Way honors Glenn Burdette for community work

San Luis Obispo – United Way of San Luis Obispo County praised Glenn Burdette Wednesday evening for its dedication to community, ahead of presenting the firm with the 2015 Special Recognition Award during the nonprofit’s annual awards ceremony at Madonna Inn. The honor follows Glenn Burdette’s generous sponsorship of the 7th annual Flavor of SLO, an annual fundraising event that supports United Way. Glenn Burdette is the event’s first major sponsor since its inception in 2008, and the firm’s participation helped raise a record $12,000.

 

“The Special Recognition Award honors organizations in our community who utilize best practices in organizing and encouraging their fellow co-workers to ‘Live United,’” said Rachel Cementina, community engagement director for United Way of San Luis Obispo County. “Glenn Burdette promotes this concept of community both within the workplace and personal life, and holds the highest standards for its organization at all times.”

 

Flavor of SLO was originally created as a Cal Poly senior project, but is now presented by Rotaract SLO, a Rotary partner for 18-30 year-old young professionals. In its first year organizing the event, Rotaract obtained Glenn Burdette as the major event sponsor.

 

“Rotaract and Glenn Burdette support United Way of San Luis Obispo County’s vision of building a stronger, healthier, more compassionate community by focusing on education, income and health,” Cementina said.

 

Glenn Burdette’s President and Managing Director Dan O’Hare credited two employees for leading the charge to sponsor the 2015 event, Sarah Glaudel and Rachel Fuller. “Your leadership, dedicated volunteerism, and hard work for Flavor of SLO exemplifies our company value to ‘Go Beyond,’” he said. “On behalf of everyone at Glenn Burdette, and the community at large, thank you both for all you do.”

 

 

Glenn Burdette is a certified public accounting firm celebrating 50 years in business in 2015. The firm has offices in Santa Maria, San Luis Obispo and Paso Robles, and employs 34 certified professionals and 61 total employees. As members of the American Institute of CPAs, Glenn Burdette has voluntarily undergone peer reviews since 1988 to ensure quality and compliance. The firm has passed every peer review since.

 

Glenn Burdette Awarded

Pictured: Rachel Fuller (Glenn Burdette), Alexis Okumura (Board President, United Way of San Luis Obispo County), Dan O’Hare (Glenn Burdette), Sarah Glaudel (Glenn Burdette), Michael Glaudel (Glenn Burdette), Lynn Compton (SLO County District 4 Supervisor), and Jason Augustine (Glenn Burdette).

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San Luis Coastal’s bus fleet in top-notch shape thanks to dedicated and award-winning mechanic

Josh Chaney San Luis Obispo – Bus technician Joshua Chaney keeps things running smoothly on the fleet of more than three dozen school buses that transport students in the San Luis Coastal Unified School District (SLCUSD).

 

Chaney’s story is featured in the recently released blog series called “Class Notes,” which SLCUSD unveiled this summer. The monthly profiles feature exceptional people, programs and departments
that make the district unique. You can find the articles on SLCUSD Superintendent Dr. Eric Prater’s blog here: http://wordpress.slcusd.org/eprater/

 

“We have a great team,” Chaney said. The mechanic is one of 35 members on the SLCUSD transportation team. In June, Chaney was named California’s best at the CA Association of School Transportation Officials (CASTO) bus technician competition in South Lake Tahoe. The competition included identifying parts and repairing different issues. Each component was timed and judged on accuracy. In November, he’ll travel to Arlington, VA to compete at the international level where winning teams
from regional competitions across the U.S. and Canada will go head-to-head to find the best technician.

 

Visit Dr. Prater’s blog to read the entire story. A new blog is published each month.

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Glenn Burdette announces hiring plans amid business growth

San Luis Obispo – Glenn Burdette, the leading certified public accounting firm on the Central Coast, is hiring amid a busy 50th year in business.

Three positions are now available, including Help Desk Technician, Network Administrator, and CPA Supervisor/Manager.

“We’ve experienced consistent growth over the past several years, and our entire Glenn Burdette team is to thank,” said Dan O’Hare, President and Managing Director. “We’re ready to grow our team and finish out our 50th year in business strong.”

As a local company, Glenn Burdette takes pride in investing in the community, and that includes recruiting homegrown talent to join its team. In addition to the current openings, Glenn Burdette recruits the best and brightest from the Cal Poly Accounting Program each fall.

Glenn Burdette offers competitive salaries and attractive benefits packages. It also gives each employee the unique opportunity to own part of the company through the Employee Stock Ownership Plan. Glenn Burdette was the first CPA firm in California to become employee-owned.

“It’s rare for an accounting firm to offer every employee a stake in the company,” said O’Hare. “We believe hard work should come with long term rewards.”

Glenn Burdette is celebrating its 50th anniversary in 2015. For more information about the company and career opportunities, visit GlennBurdette.com.

 

Glenn Burdette is a certified public accounting firm celebrating 50 years in business in 2015. The firm has offices in Santa Maria, San Luis Obispo and Paso Robles, and employs 34 certified professionals and 61 total employees. As members of the American Institute of CPAs, Glenn Burdette has voluntarily undergone peer reviews since 1988 to ensure quality and compliance. The firm has passed every peer review since.

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