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SAN LUIS OBISPO – Local public relations and marketing firm Barnett Cox & Associates is being honored by the 34^th Annual Telly Awards for its creative work on three local television spots and an online commercial.

The Telly Awards is the premier award honoring the very best film and video productions, web commercials and outstanding local, regional and cable TV commercials. Barnett Cox & Associates’ entries were judged alongside more than 12,000 entries submitted from five different continents and all fifty states.

BCA won four 2013 Bronze Telly Awards:

Heritage Oaks Bank – Strength in Numbers:
http://www.youtube.com/watch?v=7sQpajF1hfg

Sierra Vista – InQuickER Mobile:
http://www.youtube.com/watch?v=tEmT_m6pIj8

Idler’s Appliance – We Are Idler’s:
http://www.youtube.com/watch?v=vvZDApnljf0

Morro Bay – Battle of the Bay 2012:
http://www.youtube.com/watch?v=JjcwbphNjPg

“Several of the client projects honored with Telly Awards were also honored with other awards this year, said Maggie Cox, CEO of BCA.  “It’s gratifying to see our team’s great work recognized repeatedly, especially when the honors come from prestigious organizations,” she said.

BCA is a San Luis Obispo-based public relations and marketing firm owned by longtime residents Dave and Maggie Cox. The firm is celebrating its 24^th anniversary in 2013.  For more information, visit www.barnettcox.com, www.facebook.com/bcabrand or follow BCA on Twitter or Instagram at @bcabrand.

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Shari is an account manager and media planner who recently celebrated her tenth anniversary with BCA.  She is an amazing employee, and to offer an idea of just how terrific she is, SLO Journal Plus Publisher Steve Owens agreed that she warrants an Eye on Business-column shout-out.  So here we go.

Shari was a high energy multi-tasker before that juggling talent even had a name. She and her husband Bryan graduated from Humboldt State and made their way as young marrieds to a home in the South County. They eventually had a son, Tyler, and daughter, Sara, who both grew up to be scholar athletes.  Tyler is now a Poly graduate working in the golf industry and Sara is a Poly freshman.

Shari’s professional background included a long time marketing position with renowned golf industry sculptor Malcolm DeMille before she became business manager for Elias and Ruth Nimeh at their Tortilla Flats restaurant.  She joined BCA as a media buyer in 2003.  Two things are especially notable about Shari:  first, her job background didn’t lead from one job to the next—her interests in tackling new challenges did.  And second, Shari never let work interfere with family life – and yet her job never suffered for family responsibilities. She ran Camp Fire activities and cheered on kids at water polo matches and golf tournaments.  She and Brian helped build floats and drive carpools. They raised resourceful, capable kids, and all the while Shari’s star continued to soar at BCA.   Maybe some of it is in her DNA—Shari’s mom, Ethel Fauds, lives at Shea Trilogy and at 80+ is one of  the highest-kicking members of the Follies dance troupe.

As a business owner, I never cease to be amazed by and appreciative of Shari’s work ethic.  She approaches her responsibilities with the focus and dedication of a company owner. She cares. Really cares, and it shows.  Shari is admired by colleagues and other industry professionals and is a tremendous team player. She is an eager student of new ideas and has educated herself on everything from social media to tourism marketing.  She listens and learns and isn’t afraid to take chances.  She is fierce in her values and readily stands for what she believes.   All that and she is smart as a whip.

Shari is the kind of employee—the kind of person—who makes a business and a community better for being in it.  We are so grateful to have her as a cornerstone of our business, and we are equally appreciative that SLO Journal Plus is joining with us in extending a well-earned salute.  Thank you, Shari Clark.

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ADDYs include 3 silver and 5 bronze for local client projects

SAN LUIS OBISPO – Local public relations and marketing firm Barnett Cox & Associates swept the county competition this week with eight awards from the American Advertising Federation in Santa Barbara for creative and thought provoking marketing – the most awards given to any San Luis Obispo County firm for 2012. AAF made the announcement at its annual ADDY Awards ceremony Wednesday, March 13.

The Coastal California ADDY competition is open to entrants from San Luis Obispo, Santa Barbara and Ventura counties, plus the portion of Los Angeles County that includes Westlake and Agoura.  The competition attracts some 50,000 entries each year.

BCA won three silver ADDY Awards:

• California Mid-State Fair billboard campaign
• Cal Poly Sustainability Report, four-color collateral annual report category
• BarnettCox.com, digital advertising for self promotion category

BCA also took home five bronze ADDY Awards, the most awarded to a single firm for the region, for the following projects:

• Morro Bay Tourism campaign
• Heritage Oaks Bank ‘Strength in Numbers’ commercial
• Hospice Concours program for Hospice SLO
• Sierra Vista Regional Medical Center ‘Hello World’ Birth Center billboard
• Scarecrows Visitor’s Guide for the Cambria Scarecrow Festival

“It’s great fun and quite gratifying when our client work is recognized as excellent by our own industry peers,” said Maggie Cox, CEO of BCA. “Marketing professionals have a reputation for being tough judges.”

BCA is a San Luis Obispo-based public relations and marketing firm owned by longtime residents Dave and Maggie Cox. The firm is celebrating its 24^th anniversary in 2013.  For more information, visit www.barnettcox.com, www.facebook.com/bcabrand or follow BCA on Twitter or Instagram at @bcabrand.

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PASO ROBLES, Calif. − Barnett Cox & Associates has been named the official marketing firm for the California Mid-State Fair.

The San Luis Obispo company will provide advertising, public relations, social media and other services to promote the fair throughout California and the West.

“We look forward to helping build on the fair’s already fantastic brand, image and success,” said Dave Cox, Barnett Cox & Associates COO.

BCA is already off to a good start. The “look” BCA has created for 2013 is all set to launch the fair’s latest theme, “Start Spreading the News,” featuring innovative communications throughout history.

The connection with the California Mid-State Fair is not exactly new for the long-standing marketing firm. BCA has worked with Tom Keffury and his staff on promoting the popular fair for several years.

“We have enjoyed great success with fair attendance and concert ticket sales, thanks to creative efforts of Barnett Cox,” Keffury said. “They are a pleasure to work with.”

For 23 years, Barnett Cox & Associates has been providing strategic planning, perceptive public relations, award-winning creative and engaging social media for San Luis Obispo County.  Find out more at barnettcox.com.

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SAN LUIS OBISPO − Marketing firm Barnett Cox & Associates has hired a new web developer with some heavy hitters on his resume.

Honeywell, Hallmark, Apple and Boeing are just some of the prestigious clients who have benefitted from Aaron Cotton’s skills as a designer and web developer.

In turn, his talent and training in graphic design, corporate identity, web design and development, 3D graphics, motion graphics, animation and illustration made Aaron an obvious choice for BCA.

“Aaron brings a unique combination of web and design talents rarely seen in the marketing and communications business,” said Maggie Cox, President/CEO for BCA. “We are extremely pleased to have him join our team.”

Cotton started his career in 1994, just two years after the world’s first website was launched. Since then, he has translated his respect for timeless good design into effective and award-winning websites for some of the world’s largest companies.

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